

- #BEJEWELED 2 PLATFORMS MOVIE#
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This led to a slew of variants of the game, including Tyson Chicken, Smirnoff Ice And Purina-branded versions of the game, which usually altered the appearance of the gems and some visual elements. While the studio had ownership of the game itself, it didn’t own the rights to the name - so in order to take back control, PopCap did a deal: in return for the mark, Microsoft would get the rights to create branded versions for advertisers. When PopCap suggested it sell the game to the Redmond giant for $50,000, Microsoft refused - so Kapalka, along with co-founders John Vechey and Brian Fiete forged a plan to double down on its success. The game proved wildly successful, frequently seeing more than 20,000 concurrent players - a huge number in 2000.
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“It seemed like a really lame effort to be topical and sound like the movie Bedazzled starring Liz Hurley.”ĭon't Be Blah Bejeweled, a variant of the brand advert versions of Bejeweled “At first I didn’t like it,” Kapalka claims.

“Their vague excuse was that there was some game called Diamond Mines - plural - from the Eighties and they were too close, legally.” It was Microsoft that suggested the name Bejeweled. “We got a deal with Microsoft and they wanted it on their site, but under a different name,” PopCap co-founder Jason Kapalka told Business Insider in 2014. Originally designed under the name Diamond Mine - named after the song by Canadian country rock band Blue Rodeo - PopCap got its lucky break when Microsoft signed a distribution deal for the game, paying the developer $1,500 a month to host it on its (later MSN Games) web portal. Pre-release screenshot from Causal Game Market 2007 When no more moves can be made, the game reshuffles the gems.
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The player will be warped to the next level when the bar is full the game ends when the bar empties. It will then start to decrease every second, and the player must make matches to add more seconds, with bigger moves getting more time.
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Early versions of the flash game do not have this mode.Īlso known as Action Mode or Time Trial mode in some versions, the game starts with the bar half full. The game ends when there are no more moves that can be made. The game features a Hint button that shows the player a valid move, at the cost of losing points and having the progress bar retractedĪlso known as Classic Mode or Simple mode in some versions, the player must make matches to fill the bar at the bottom, when it is full it warps the player to the next level. Sometimes, chain reactions (referred to as cascades) are triggered, where chains are formed by the falling gems. When chains are formed, the gems disappear and gems fall from the top to fill in gaps. Bonus points are given when chains of more than three identical gems are formed, but also when two chains are formed in one swap. The objective of Bejeweled is to swap one gem with an adjacent gem to form a horizontal or vertical chain of three or more gems of the same color. The beginning of the Normal Mode, featuring on-screen instructions, from the Deluxe version. The game would also receive several sequels and spin-offs, with the game being followed by a direct sequel in 2004.
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The game was widely successful, leading to PopCap to port Bejeweled to several other platforms, including the Xbox, Palm OS, Windows Phone, and more.

The retail version, Bejeweled Deluxe, was released for Windows on May 30, 2001.
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Entering a deal with Microsoft to have Bejeweled hosted on other game sites for $1,500 a month, including a name change, PopCap received funds to release a retail version with Bejeweled, featuring pre-rendered 3D graphics, offline play, saving and more. Bejeweled involves lining up 3 or more gems of the same color in a row to clear them from the board, to score enough points to reach the next level.įollowing the completion of the Java version of Diamond Mine in 2000, PopCap decided to develop the game into a retail title. It is the first game in the Bejeweled series, and the first game to be published by PopCap under their current name. Bejeweledis a tile match-3 game developed and published by PopCap Games.
